Autoline This Week

Cadillac

Season 23, Episode 15 of 42

Cadillac came out with a product onslaught in the last decade but it hasn't gained any ground. It will soon become the point of the spear for General Motors big push on electric cars. In the meantime, it needs to leverage technology such as Super Cruise and its high-performance V-Series to build momentum in the marketplace. On Autoline This Week, Deborah Wahl, Cadillac's Chief Marketing Officer, talks about their strategy and plans.

Previously Aired

Day
Time
Channel
6/9/2019
6 a.m.
6/10/2019
11 a.m.
6/10/2019
4 p.m.
Arizona Public Media broadcast stations are licensed to the Arizona Board of Regents. Arizona Public Media and AZPM are registered trademarks of the Arizona Board of Regents.
The University of Arizona