Most people have seen a cow, but few can say they've seen a Grand Champion Jersey being prepped for the biggest and most prestigious event in New England: the Fryeburg Fair. Held annually in October, the fair signals a time when cattle lovers across New England gather to bathe, groom, clip and show their animals over three days of intense competition. Judged against recognized standards in a variety of categories, hundreds of cattle compete for six grand champion prizes and the coveted crown of Supreme Champion. This program takes viewers into the world of the bovine makeover, and shows how pride and determination, not to mention steel-capped boots, transform a barnyard cow into a regional celebrity.