Each summer, the small New Jersey borough known as Seaside Heights undergoes a major transformation. Thousands of visitors from all walks of life flock to its beach and boardwalk in search of the distinctly "Jersey" brand of sun and fun. SEASIDE STORY charts the ups and downs of three family-run businesses - a restaurant, an arcade and a pizza stand - in this iconic shore town over the course of one summer. The documentary captures the hopes and worries of business owners whose livelihood and success depend upon the powerful draw of the ocean and the amusements, and ebb with the unpredictable weather and price of gas.
